Nature's HUG

Nature's HUG™ is a truly sustainable pet food! The brand offers complete, balanced and performant foods for cats and dogs of all breeds and ages, that provide numerous nutritional benefits for a long, healthy and happy life. Unlike other brands, Nature’s HUG™ pet diets use innovative and sustainable alternative proteins that offer optimal animal nutrition without compromising sustainability.

Nature’s HUG™ Sustainable Alternative Protein is a high-quality, single-celled complex mycoprotein composed of Saccharomyces dried yeast. Its consistent nutrient profile and high quality, along with low levels of fat and ash, makes it the ideal sustainable protein for both dogs and cats.

Benefits For Cats

No negative effects on palatability, digestibility, urine pH or the health of adult cats.
Cats showed a statistically signiﬁcant consumption preference for diets containing the NH mycoprotein.
Showed high digestibility and utilisation as a control diet based on total tract digestion (+80%) of protein, fat, dry matter and organic matter.

Benefits For Dogs

No negative effects on palatability, digestibility or health of adult dogs.
Equally palatable to control diet based on ﬁrst-bite preference and total consumption.
Showed the same high digestibility and utilisation as the control diet for total tract digestion (+90%) of protein and fat and total tract digestion (+85%) of dry matter and organic matter.

Want to learn more about meatless pet diets? Read our comprehensive blog article with a deep dive into the pros & cons of meatless pet food here.