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Franchising Opportunities
 

The Pet Industry is Growing ! 

Based on an industry report, value of the global market for pet food grew by 50%, to US$63.4 billion over the period from 2001 to 2007. 

With growing affluence, the pet industry in the Asia-Pacific region is set to thrive. 
Grab the opportunity! Profit from the growth by becoming a PLC international franchisee! 

Markets Open for Franchise Application

Although PLC has stopped accepting new applications for the franchise in Singapore, it is keen on working with you to develop markets outside Singapore, especially those in the Asia-Pacific region including China and ASEAN. 

Priority is given to investors with retail experience, who are prepared to take up the master franchise rights to develop a city or a country. Franchisee may choose to open a few PLC outlets first, before being awarded the master franchise rights to develop the whole territory and appoint sub-franchisees. 

Our Background 

A pioneer of pet-product retailing, PLC was founded more than 30 years ago in 1973. Although little known during the first 25 years, it has become a household name among the pet owners in Singapore since about 10 years ago, when the younger generation of the family took over the management.

In addition to streamlining its retail system, PLC introduced innovative concepts such as the pet mega-mart The Pet Safari. These led to quantum leap that propelled the company into the largest pet-product retailer with currently 65 outlets in Singapore, 33 outlets in Malaysia, 8 outlets in Bangkok, 2 outlets in Brunei, 2 outlets in Vietnam and 1 in Philippines is expanding internationally.
It is passion for pets, in addition to the robustness of its system, which sets PLC apart from its competitors. PLC knows how pet owners shower their pets with love, and has therefore built up a service model that addresses their every major concern, making pet-ownership ever more delightful!
PLC is where pet lovers can shop with total confidence and peace of mind!
PLC has embarked on its international expansion, and is seeking like-minded franchise partners to develop the business in Asia and beyond.
Why Pet Lovers Centre? 

PLC is where pet lovers can shop with total confidence and peace of mind! 

This is PLCs promise to its customers. It sounds simple, but not easy to fulfill. Pet owners love their pets as if their children. They will not compromise on quality as far as products and services for their pets are concerned, and are therefore difficult to please. 

To create happy customers, PLC has built into its retail system processes that instill total confidence in every customer. These include:
  • Single competitive price
    PLC keeps the pricing for its products and services highly competitive, and maintains uniformed competitive prices in the whole market.

  • No question asked return policy 
    Customers unhappy with the products purchased from the retail chain may return them to PLC, with no questions asked.

  • Widest range, freshest stock, guaranteed! 
    PLC provides a comprehensive range of merchandise and services to cater to the diverse needs of pet lovers, making shopping in PLC a rewarding experience. In addition, there are exclusive products and brand in PLC to surprise and delight the customers. 

    PLC understands food quality, especially freshness, is a major concern of pet owners. It has therefore put in place a series of quality measures to ensure the pet food it supplies is fresh. For example, foods within three months of expiry are returned to the suppliers or donated to charity.

  • Extensive home-delivery system right to the door step of the customers -- ON TIME 
    In order to provide convenience to the customers, in addition to having outlets at strategic locations, PLC has set up a comprehensive home-delivery system to deliver products to the customers? doorsteps.

  • Pet care consultants trained in veterinary science to provide expert advice on pet care in the retail shops 
    Knowledge is essential in effective pet care, and PLC has an effective training system to groom its front-liners. At the same time, PLC has achieved the first in the industry to deploy experts trained in veterinary science to provide quality advice to the customers in the retail shops.

  • Promotion of responsible pet ownership 
    PLC never forgets its role in the pet community, and constantly promotes love for animals and responsible pet ownership. It makes pet ownership proud and pleasurable.

How we can achieve our goals together 

PLC invites potential franchise partners to develop the business, especially in the Asia-Pacific region including China and ASEAN. 

Priority is given to investors with retail experience, who are prepared to take up the master franchise rights to develop a city or a country. Franchisee may also open a few PLC outlets first, before being awarded the master franchise rights to develop the whole territory and appoint sub-franchisees. 

Being part of the PLC network, the franchisees can tap into the proven system to overwhelm pet lovers in their markets, and build up market leadership in the process.

In order to ensure success of the business, PLC has made its international model modular. Depending on the market demand, franchisee may start with a component of the total model, and have the choice to introduce:
1. PLC specialty shops, complemented by the home delivery system. The shop is typically around 1,000 square feet (approximately 100 square meters), located in high-traffic shopping malls or streets, with an adequate catchments of pet lovers 
2. The Pet Safari megastore. In addition to merchandise, the megastore also provides live animals and services such as veterinary, grooming and accommodation. The size of such outlets can be more than 10,000 square feet (1,000 square meters)
3. Kiosks or concessionaires

Every market is different. PLC conducts market study with franchisee upon new market entry, and have the product and service offerings reconfigured with the particular market in mind. It also has a technology transfer procedures to train the franchisee, and provide on-site support to build up the system in the shortest possible time. 

On the long-term basis, PLC supports the franchisee with ongoing training and advice, and allows the franchisee to enjoy updates on the already highly effective retail system. 

Are you ready to explore and take up the franchise opportunity? Please fill up the online enquiry form section via Contact Us . Or you may get in touch with us through our address and contacts at: 

Pet Lovers Centre Pte Ltd
International HQ
11 Yishun Industrial Street 1, #07-92, 
North Spring Bizhub
Singapore 768089
Tel: +65-67439260 Fax: +67438095

A Pet Lovers Centre franchise representative will soon contact you for discussion.